Baseworks Studio
Baseworks Studio
Baseworks Studio
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Baseworks Studio (003376206-A)

C-2-3, Block C, No 8, Jalan PJU 1A/20B, PJU 1A Dataran Ara Damansara, 47301 Petaling Jaya, Selangor, Malaysia,
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baseworks.studio@gmail.com
MY: +60.11.6066.0233
Branding Design Direction Product Design UI/UX Website September 11, 2019

I LOVE MY

I♥MY is a patriotic campaign launched by YB Bakhtiar Wan Chik, supported by various Malaysian celebrities – calling Malaysians to come together to embrace the diversity and celebrate the unity of our country.

I♥MY is a calling for Malaysians to come together, embracing the diversity while celebrating the unity of our country.

The campaign also acts as a unique proposition promoting Malaysian Tourism domestically and internationally, sharing the love for the country and its heritage; by Malaysians to our guests from all around the world.

Task

Rebuild a unified visual system for the advertising agency, made of steel which can change the world in a while.

  • Strategy

    Brand Identity

  • Design

    Branding

  • Client

    Ministry of Tourism Malaysia

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